Benefits for Sports Organisations
The sports industry is in the perfect position to enact real sustainability change. From fostering awareness, advocacy and influencing consumer behaviour, the sheer amount of people gathering in one place makes messaging much easier.
Our solution allow you to engage existing and new fans whilst leaving a true legacy for the planet. Make an enquiry today to discover how your sports club can become part of the Climate Solution.
UN Sports for Climate Action Framework
By partnering with Play It Green, we help you meet all 5 principles of the Sports for Climate Action Framework through a range of initiatives, and it is completely free of charge.
Play It Green products and services always deliver upon it 3 step solution to climate change #reduce #repair #regive.
We aim to reduce the carbon footprints of people and businesses whilst ensuring an environmental and social impact is made on the journey to net zero through tree planting and passing funds to good causes. This is our model and our delivery in sport is no different.
How It Works
Read the material, arrange a short meeting with our cofounders and decide if and how it fits to your plans. We present a menu of opportunity and therefore what is delivered with each professional sports organisation will be slightly different. This is as big or as small as you want it to be.
Credible Sustainability Partner
We are an award winning sustainability business that works with many SMEs, PLCs and global organisations. Upon signing up and outside of the matchday initiative you get access to our net zero framework, template sustainability webpage and weekly mailer which aims to educate and drive behaviour change. Our partners provide opportunity to do a carbon footprint report and transform your business with green energy, solar and EV charging points etc. We go on this net zero journey together.
Deliver an Environmentally Themed Matchday
At absolutely no cost to the club, our framework, support pack and platform allows you to deliver a brilliant fan and partner engaging environmentally themed matchday. We’ll provide the tips to pass onto fans, the social media engaging sustainability challenge (you choose from a menu), content to deliver a business forum event and the platform to plant thousands of trees and pass on funds to your selected good cause.
Add Trees to Tickets, Merchandise or Hospitality
You could add trees onto each ticket you sell for your games, making an immediate and long-lasting impact on our environment.
We Aim to Grow Your Business
We never forget you are a business and the matchday initiative aims to grow your audience, revenues and partners.
Our main customer base are businesses, we provide a range of services to them that will also be relevant and beneficial to you. From getting a Climate Positive Workforce or enhancing your sales proposition through planting a tree to becoming carbon neutral with a Scope 1,2,3 carbon footprint report. Click here to see our services and benefits to business.
Benefits to the Sports Club
Boost Sustainability Credentials
Grow Revenues and Audience
Support Towards Net Zero
Fan & Partner Engagement Initiatives
More Marketing Material
Becoming Part of the Climate Solution
We recognise this is new for many, so lets talk, submit an enquiry and we'll arrange to meet
“The matchday initiative is ground breaking for the sports sector and a simple way to engage fans in the issues of climate change and leave a true legacy. Most importantly it helps sports organisations to grow revenues, profile and their fanbase in a simple and cost effective way. Sign up is free. 10% of all raised revenues can go back to the sports club as we classify their community and youth work as a good cause. It is really exciting to bring something totally new to market and after two decades working in sport I know it is a perfect fit”
Chris Thair – CEO and Co-Founder Play It Green
Sign Up Here
Sports primary focus should always be the on field action, players and athletes however it is hugely powerful and fantastic at bringing awareness and change to many societal issues such diversity, equality and mental health. We now wish to accelerate how sport engages with the climate crises and help create a more sustainable society.
There is a reason why all major brands such as Amazon, Disney and Nike are engaging with sustainability. Research shows the under forties (Millennials and Gen Z) are the biggest consumer market going forward and they demand it of their brands. Quite simply if you are not shown to be doing something they will go elsewhere. The same group of people are also shaping the market as employees, business leaders and influencers.
Green related government legislation is increasing e.g. SECR and banning sales of new petrol cars from 2030 and there will be more going forward with the aim of reaching net zero by 2050.
The current climate crisis threatens everything and is ‘the’ issue of our time. Sport has the power to educate on a global level and create huge behaviour change so that the future of our planet is sustainable.
The support pack gives you all the tools to successfully deliver an environmentally themed matchday and do so in a way which will grow your revenues, profile and fanbase.
Here’s is an example of how it could work for you:
1. Sign up for free and review the support pack
2. Choose a fixture, draft the plan and set a tree planting target
3. Choose the good cause that 10% of all raised revenues will go to – this could be charity or your club for your community and youth work
4. Launch the game at least 3 month before gameday. Call it whatever you wish e.g. The Climate Game, Reach Net Zero, The Big Green One, Climate Action etc.
5. Galvanise fans and partners in assisting you in reaching your tree planting target. Every tree bought on your forest garden will cost 50p and those who support you the most will be highlighted on your “Top 50 Leader board”.
6. Engage the fanbase by providing a weekly tip on how to lower their carbon footprint and do social media friendly “sustainability challenges” with players and fans alike.
7. Attract a new audience and engage existing and new partners in a different way.
8. Win, lose or draw, celebrate on matchday as attendance and revenues are up and you have ensured many new trees have been planted leaving an all round fantastic legacy.
Play It Green was set up to provide sports clubs and organisations with a simple and cost effective way to be more sustainable, do good and grow their brand, all whilst addressing the climate crisis.
With our values of openness, togetherness and being customer led, our platform is designed with those in mind. We will publish all purchase receipts, management meetings and revenues as we aim to be entirely open to ensure total trust.
The team at Play It Green have years of experience both in sport and sustainability. We are driven to save the planet and have fun whilst doing it!
We take the average statistics produced scientist for each country (it varies hugely) and then offer a tree planting package that will more than offset the calculated footprints.
We understand people have different footprints, which is why we offer a number of packages to suit the person.
Employee Package: Create a Carbon Positive Workforce
- £5 / standard employee per month – For each person it offsets their entire carbon footprint plus upto 7500 miles or 3 short haul flights per year.
- £10 / heavy traveller employee per month – For each person it offsets the entire carbon footprint plus upto 35,000 miles or 12 short or 4 long haul flights per year.
You can see the science behind things on our science page.
At Play It Green we have kept things simple as it is so much easier to scale our (and your) impact in this way.
With that being said, if you want to calculate the exact footprint of your entire club, not just your workforce, and offset that, we know some great people that are working with the Green Tech Alliance who can help!
Just get in touch with us via social media or email us at firstname.lastname@example.org and we can arrange for our industry leading partners to get in touch
We publish all our purchase orders and receipts for trees planted with our planting partner and they undergo regular audits which we publish links to as they become available.
The fact that our tree planting partner is trusted by global brands and like us is a member of the United Nations Trillion Tree Campaign, speaks for itself.
In effect all the money we take in some form or other goes towards climate action.
We have put purpose before profit, which is why we charge so little for the trees we plant (unlike many other companies).
We also give 10% of turnover to good causes before profit has even been calculated.
Finally, at least 50% of the profit we make is invested in sustainable innovation to speed up the time it takes to end climate change.
As your business is likely to benefit from promotion due to membership with Play It Green, our expert advisors believe that the money spent should be a tax deductible expense for most businesses that trade.
However, if you are unsure, we recommend that you speak with your business’s financial advisor to double check.
Simply click the link to the right and sign up for free to run match days and lower your footprint, or have an immediate impact and offset the club’s employees!
If you have any questions you can always email us at email@example.com