The challenge
What the business needed.
The business wanted to engage its people, understand its footprint and turn credible climate action into something valuable for customers in the holiday park and marina sectors.
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Climate Impact Company
Elite Dynamics
From workforce engagement to a complete climate impact journey.
Elite Dynamics began with the Climate Impact Workforce, then measured its footprint, put a reduction plan in place and rebalanced the emissions it could not yet reduce each year.
The approach
How Play It Green helped.
Play It Green supported workforce education and engagement, footprint measurement, reduction planning and annual rebalancing of residual emissions. Elite Dynamics then helped build the Climate Impact plugin, allowing operators to connect optional customer contributions to verified nature repair and social value through their booking systems.
“As a forward-thinking company, we know the importance of sustainability. We’re really pleased that the functionality we created is enabling more holiday parks and marinas to see the benefits of offering climate positive bookings and other sustainability incentives to their customers.”
Jamaine CampbellManaging Director, Elite Dynamics
The value created
Practical inside the business. Credible outside it.
- A workforce engaged through regular education
- A measured footprint and practical reduction plan
- Annual rebalancing of emissions not yet reduced
- A Climate Impact plugin that adds value to Elite Dynamics' customer proposition
- A stronger commercial story alongside the company's subsequent £5m investment
The result