Sustainable Jeans: How to Rock Eco Chic

Weekly Tip - Sustainable Jeans: How to Rock Eco Chic

Looking for a way to rock sustainable style? This week’s Play It Green tip is all about sustainable jeans! As one of the most popular clothing items worldwide, denim has a significant impact on the environment. From the water and energy used to produce it to the chemicals used in dyeing, traditional denim production can be harmful to the planet. But there are sustainable options out there, from organic cotton to recycled materials.

In this week’s article, we’ll explore the world of sustainable jeans and share tips on how to find eco-friendly denim that fits your style and values. By making more conscious choices when it comes to fashion, we can reduce our impact on the planet and support a more sustainable future. So, if you want to learn more about sustainable jeans and how to rock them with confidence, read on. Let’s make a positive change, one pair of jeans at a time!

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Sustainable Gym Wear: A History

Jeans are a staple of modern fashion, but did you know they have a fascinating history? It all started in the late 1800s when Levi Strauss, a German immigrant, began producing durable pants for miners in California.

Originally made from sturdy canvas, these pants featured copper rivets to reinforce the pockets and seams. Over time, the canvas was replaced with denim, a fabric that was more comfortable and flexible.

Jeans became popular among working-class Americans and were associated with ruggedness and durability. In the 1950s, Hollywood icons like James Dean and Marlon Brando helped popularize jeans as a fashion statement, and they’ve been a staple of American style ever since. Today, over 1.2 billion pairs of jeans are sold worldwide each year.

Unfortunately, the production of jeans can have a significant impact on the environment, from the water used in cotton production to the chemicals used in dyeing.

Sustainable Jeans - An original pair of Levi jeans manufactured in 1840
An original pair of Levi jeans manufactured in 1840

Please Keep on reading as next we will explore the environmental impact of jeans.

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Sustainable Jeans: Environmental Impact

Did you know that the production of jeans can have a significant impact on the environment? The process of making a single pair of jeans requires an average of 7,500 litres of water, which is a huge amount when you consider that denim production is a multi-billion dollar industry.

Additionally, the use of harmful chemicals and dyes in the production process can lead to water pollution and soil contamination, which can have long-term effects on ecosystems and local communities. The carbon footprint of jeans is also significant, with transportation and energy-intensive manufacturing contributing to greenhouse gas emissions.

In addition to these environmental concerns, the production of jeans can also have a significant impact on human health and well-being. The use of toxic chemicals and pesticides in cotton production can lead to health problems for farmers and their communities. The manufacturing process itself can also pose risks to workers, with exposure to chemicals and poor working conditions leading to health issues and even fatalities.

Sustainable Jeans - 1.2 Billion pairs of jeans are sold world wide each year
It takes around 7,500 litres of water to produce one pair of jeans

Moreover, many jeans are produced in countries with weak labour laws and low wages, which can result in exploitation and human rights abuses. Workers may be paid very little for their labour, work in unsafe conditions, and may not have access to basic human rights. So remember, if the jeans are cheap, they may come at another cost.

Sustainable Jeans: What to Look For

When purchasing sustainable jeans, there are several things to look for to ensure that you’re making an eco-friendly choice

First, check the label to see if the jeans are made from organic cotton, recycled, or upcycled materials, or a combination of these. This can help reduce the use of harmful chemicals and resources in the production process.

Next, consider the manufacturing process. Look for jeans that are made in factories that prioritise worker safety and fair labour practices. Choose brands that are transparent about their supply chain and commit to sustainability.

Another factor to consider is durability. Investing in high-quality jeans that are designed to last can help reduce the environmental impact of your clothing choices. Look for brands that prioritize durability and offer repair services.

Sustainable Jeans - There are a number of factors to consider when purchasing sustainable jeans
There are a number of factors to consider when purchasing sustainable jeans

Finally, consider the end of life of your jeans. Look for brands that offer recycling programs or take-back initiatives, which can help reduce waste and promote a circular economy. Check out some of our favourite sustainable brands next, to start building a more sustainable wardrobe today.

Sustainable Jeans: Some of Our Favourites

Yes Friends

Yes Friends is a sustainable fashion brand that offers a range of eco-friendly and ethically made clothing for men and women. The brand uses a variety of sustainable materials. They also focus on reducing waste through circular practices, such as offering a take-back program for their clothing.

The brand is committed to transparency in its supply chain and working with factories that prioritise worker safety and fair labour practices. They also pay bonuses to factory workers. Yes Friends. is a great option for those looking to make a positive impact with their fashion choices.

Sustainable Jeans - Yes Friends Mom Dark Wash Organic Jeans
Yes Friends Mom Dark Wash Organic Jeans

7 For All Mankind

7 For All Mankind is a brand known for its high-quality jeans that blend fashion with function. The brand is committed to sustainability and ethical practices, using eco-friendly materials such as organic cotton, recycled denim, and water-saving techniques in its manufacturing process. 

7 For All Mankind also focuses on reducing its environmental impact through circular practices, such as offering a recycling program for its jeans. With a wide range of styles and fits, 7 For All Mankind is a great option for those looking to purchase sustainable denim without sacrificing style.

Sustainable Jeans - 7 For All Mankind Slimmy Luxe Perfromance Eco Jeans
7 For All Mankind Slimmy Luxe Performance Eco Jeans

Baukjen

Baukjen is a sustainable fashion brand that creates high-quality, timeless jeans for women. The brand is committed to ethical and sustainable practices, using eco-friendly materials such as organic cotton and responsibly sourced materials.

Baukjen also focuses on reducing waste through circular practices, such as offering a pre-loved clothing service and using recycled materials in packaging. They are a great option if you want to greenify your jeans game asQA\ every purchase helps reduce your footprint.

Best of all you can currently use code Treat20 at checkout to claim a 20% discount on all products!

Sustainable Jeans - Baukjen Organic Wide Leg sustainable Jeans
Baukjen Organic Wide Leg sustainable Jeans

Sustainable Jeans: That’s a Wrap

Purchasing sustainable jeans is an important step towards reducing the fashion industry’s environmental impact. By looking for eco-friendly materials, ethical production methods, and circular practices, we can make a positive impact on the planet while still enjoying our favourite denim styles. There are many sustainable denim brands to choose from, each with its own unique approach to sustainability. We have featured just a small selection of the sustainable brands available. 

We hope you have enjoyed this weekly tip and that it helps you take another step towards your own sustainable future. Thanks for reading.

If you’re passionate about sustainability or simply want to start your journey, we encourage you to join the Play It Green community. For just £5 per person, per month, you’ll have access to a supportive network of like-minded individuals and resources to help you make even more sustainable choices in your daily life. As well as that you will plant lots of trees and regift to a charity of your choice. Together, we can create a brighter and more sustainable future for all.

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