arco x Play It Green: New Member
We are delighted to welcome arco to the Play It Green community! Led by Alex McCann, a creative brand strategist, arco is a UK-based company committed to enhancing the visibility and positive impact of businesses. arco specialises in elevating brands through strategic marketing and reputation management. The company helps organisations to not only be seen but truly recognised for their contributions to society.
In alignment with our sustainability goals, arco will participate in weekly education. This is focused on reducing the team’s environmental footprint. Furthermore, it promotes sustainable practices within their operations and personal lives. Play It Green will support also arco’s green journey by planting a mix of trees, mangroves, and sea kelp. This is done every month for each team member, reinforcing our mutual commitment to ecological restoration and carbon reduction.
Further demonstrating their dedication to community and social responsibility, arco has chosen to support Coffee4Craig, regiving 10% of their subscription fees to this commendable charity.
We recently had the opportunity to catch up with Alex McCann to learn more about arco’s history, its core values, and what the future holds for this innovative company. We are excited about the potential of our collaboration and the positive changes it will bring.
Welcome aboard, arco! Together, we are making strides towards a greener, more sustainable future.
Please, tell us a little about the History and Values of arco
arco is a brand strategy agency committed to helping social impact businesses gain clarity and communicate what they stand for as a brand. I previously worked in various copywriting and marketing roles and spent a lot of time speaking to founders and entrepreneurs. I soon realised that many of the brands I was working with, had fantastic products/services and satisfied customers. Unfortunately, they weren’t able to have the impact they could have. This was due to the fact that they struggled to communicate their purpose.
Why is sustainability important to arco?
Sustainability is important to arco because the core principle of the brand is that business can be a force for positive change. Whether its environmental or societal change, we believe in/work with businesses that are committed to leaving the planet in a better place than they found it.
Why did arco decide to collaborate with Play It Green?
Because Play It Green supports the core purpose of arco, giving a platform for businesses that are committed to positive change.
What does the future hold for arco?
We have lots of exciting projects on the horizon, for the short-medium term. Currently, we are looking at building out our systems to allow us access to more business opportunities in the social impact space.
Quotes
Alex McCann, Founder, arco
“I’m excited to be a part of such a wonderful community full of changemakers and businesspeople who truly care!“
Richard Dickson, Co-Founder, Play It Green
“As the founder of Play It Green, I am thrilled to welcome Alex McCann and arco to our community of change-makers dedicated to sustainability. His commitment to creating a positive impact is aligned with our goals at Play It Green.”
Play It Green: Empowering Your Sustainability Journey
Ready to take your commitment to sustainability to the next level? With our Climate Positive Workforce, Play It Green stands as your partner in creating positive environmental change. From educational resources on sustainable practices and signposting to sustainable services to initiatives like reforestation, seaforestation and social giving, Play It Green offers a holistic approach to sustainability.
Join us in the journey toward a better world—embrace eco-conscious practices and be a force for positive change in our world. All whilst staying relevant, meeting legislation and aligning with the values of today’s consumers and employees.
