Bow Gifts x Play It Green: Introduction
In our latest exciting news, Play It Green is proud to welcome Bow Gifts to our amazing community.
Bow Gifts based in Leeds is an expert in corporate merchandising, transforming corporate gifting into powerful marketing tools for global brands. Sustainable, thoughtful and ethical gifting.
One of the UK’s leading providers of branded merchandise and custom gifts for event organisers and corporates.
We are excited to be supporting their team with weekly education on sustainability and footprint reduction for the business and their personal lives. Not only that but we will plant 10 trees per month for each team member, while they are on the journey of reduction. The business also has access to all our Net Zero and marketing support and a community of like-minded businesses.
Finally, and how cool is this, they have chosen The Joshua Tree as their good cause which sees 10% of their subscription regiven to this amazing charity.
We recently caught up with the founder and CEO Emily Newstead to find out more about this fantastic business and what the future holds for Bow Gifts.
Please, tell us a little about Bow Gifts
We’re here to change the way that companies access this industry and turn the right branded merchandise into your offline marketing strategy! Great merchandise should be an extension of your brand story and everything you stand for. It’s a company’s ‘walking billboard’ for years to come, in someone’s home or office. It’s important that companies know how merchandise can truly do the heavy lifting for their brand.
Why is sustainability important to Bow Gifts?
There’s too much ‘useless tat’ out there! I genuinely believe that you can use branded merchandise in a resourceful way and buy something for the end user that they would have bought for themselves. Then, you’ve not only saved them time and money, but you’ve made your merch intentional. There are so many incredible sustainable products in the industry that you can’t always access easily on the high street. Not only are you increasing the options available, but you’re also providing something useful with eco credentials to boot. It’s a win-win.
Why did you decide to collaborate with Play It Green?
It’s a great cause and drives an incredibly ethical purpose. Companies want to be part of positive change, so it’s a no-brainer when something as fantastic as Play It Green comes along. You can add value to the environment and use some of your company profit positively for the world around us too.
What does the future hold for Bow Gifts?
Getting companies to buy better and showing them what ‘good’ looks like. For far too long, the merchandise industry has gotten companies into ‘quote hoarding’ and a race to the bottom on price, which can also result in poorer-quality products as well. It’s high time companies had something better to plug into and made merchandise as much of a strategy, as their digital marketing.
Quotes
Emily Newstead, Founder and CEO, Bow Gifts
“Joining Play it Green was an absolute no brainer for BOW Gifts! We are a company who believes in ‘merchandise that matters’, and are taking steps in the industry to get away from treating merchandise as a tick box exercise, which can result in wasteful products that simply do nothing for your brand, but plenty for landfill. It’s time for change.
When Play it Green came along and showcased the amazing work they’re doing to pay it forward! It fully aligns with our values, and gives us the opportunity for our clients to pay it forward to the environment too. If you’re not already signed with these guys, checking them out is an absolute MUST!“
Richard Dickson, Co-Founder, Play It Green
“Play It Green is delighted to welcome Emily and the team to our growing community of sustainable change makers. There has been a huge swing in recent years for gifting to be more sustainable and thoughtful towards its consequences for the planet. Bow Gifts are at the leading end of this change and every positive step of change really does matter”
Play It Green: The Best £5 per Month You'll Spend
Take your business and personal wellbeing to the next level with Play It Green.
Every £5 in your subscription plants 10 trees and regifts 50p to your chosen charity. Furthermore. we also provide you with weekly education and tools to reduce your personal and business emissions. Helping you to get to net zero, we’ll give you the plan, the marketing content and the ongoing support to ensure you get to where you need to be.
The Play It Green platform allows you to plant a tree with every sale or can signpost you to a Carbon Footprint Report and other providers. Incredibly, our service is taken by G4S, Manchester Central and Shires PLC amongst many others. At £5 per person per month what is stopping you?
