Veritree x Play It Green: Introduction
At Play It Green, transparency is not just a value; it’s our guiding principle. We believe in keeping our members informed at every stage of our journey to create a sustainable and green future.
Recently, we assessed our tree-planting partner and realised that our commitment to transparency wasn’t fully mirrored in their practices. We sought a partner who, like us, went above and beyond in transparency.
Enter Veritree, a company that aligns seamlessly with our values and enhances our ability to deliver impactful results.
Veritree x Play It Green: Why the Switch?
We weren’t just looking for a tree-planting partner; we were searching for a collaborator who shares our commitment to transparency and goes above and beyond in every aspect, just like we do.
Veritree emerged as the perfect fit for Play It Green, aligning with our values and offering the tools to embed their technology into our platform.
This shift empowers us to provide our members with more information, greater transparency, lower risk, and ultimately, more impact.
Veritree x Play It Green: Why Veritree?
Veritree is not just our new tree-planting partner; they are a company dedicated to providing verified nature-based solutions.
Their mission goes beyond planting trees; they aim to create local jobs, sequester carbon, and restore ecosystems.
Through their global Impact Portfolio, we can now provide diverse restoration projects, including Mangrove restoration, Terrestrial reforestation, Seaforestation, and Urban restoration.
Veritree x Play It Green: Blockchain Innovation
One key element that sets Veritree apart is its innovative use of blockchain technology.
This technology allows us to gather ground-level data and manage projects more effectively.
The platform ensures visibility and accountability for climate actions by verifying and monitoring the impacts of tree planting.
This not only reduces the risk of double counting but also provides a level of transparency that we believe is crucial for the success and longevity of our projects.
Veritree x Play It Green: The Benefits of the Switch
Transparency
Our new partner technology offers ground-level visibility, verifying, digitising, and storing impact data through blockchain.
This eliminates the risk of double counting and provides full transparency, giving our members confidence in the impact of their contributions.
Not only that but we will receive far more data allowing our members to see their impact in a more defined way.
Diverse Nature Repair
From Land to Sea, we can now go beyond traditional reforestation efforts.
Our new Seaforestation projects, for instance, contribute to coastal and marine ecosystem restoration.
This diversification allows us to protect not only land but also vital coastal and marine environments, fostering a more comprehensive approach to environmental conservation.
Job Creation
Beyond tree planting, our partner projects will contribute to job creation, supporting local communities and breaking the poverty cycle.
For instance, our mangrove restoration project in Kwale, Kenya aims to empower coastal communities by restoring biodiversity-rich areas and providing sustainable fishing grounds.
Blockchain Protection
The use of blockchain technology safeguards our data and information at all levels of the planting process.
This ensures the integrity and security of the information related to our projects.
It also enables us to demonstrate the information in new and innovative ways that will be developed over the next year!
Advanced Monitoring Techniques
Our new monitoring platform offers comprehensive centralised impact data, allowing us to track and communicate the impact of our projects over time.
This advanced monitoring ensures that our initiatives are on track and making a tangible difference.
Not only that but the enhanced visibility increases the positive narrative for our members.
Veritree x Play It Green: Wrap Up
In choosing Veritree as our new tree-planting partner, Play It Green is enhancing its commitment to transparency, accountability, and impactful environmental stewardship.
We’re not just planting trees; we’re fostering a green revolution that spans from the land to the sea.
Not only that, be we are creating jobs and repairing damaged ecosystems in the most impactful way we can.
Join us as we continue to embed positive change into our business model and contribute to a sustainable, thriving planet.
Together, let’s Play It Green!
Play It Green: Empowering Your Sustainable Journey
Ready to take your commitment to sustainability to the next level?
Play It Green stands as your partner in creating positive environmental change.
From educational resources on sustainable practices and signposting to sustainable services to initiatives like tree planting and social giving, Play It Green offers a holistic approach to environmental stewardship.
Join us in the journey toward sustainability—embrace eco-conscious practices and be a force for positive change in our world. All whilst staying relevant, meeting legislation and aligning with the values of today’s consumers and employees.
